Logo for the 2025 Super Bowl. Last updated 8 hours ago. Apple CEO Tim Cook and several other senior Apple executives are hanging out in New Orleans probably to catch the Super Bowl in Caesars Superdome. Super Bowl LIX will be played in New Orleans on Sunday, February 9, and several of Apple's top brass have been spotted in the city ahead of the big event. CEO Tim Cook, retail chief Deirdre O'Brien, and Apple Services head Eddy Cue are among the execs seen so far.
Cook and O'Brien also dropped by the Apple Lakeside Shopping Center in Metairie, surprising employees there. Cue, Cook, and O'Brien were sighted at Domilise's Po-Boys & Bar on Annunciation Street in the downtown area. A post shared by Deirdre O'Brien (@deirdre.at.apple). Outside of Apple, fans of musician Taylor Swift will want to keep an eye out for the pop superstar in the stadium and possibly elsewhere, as her beau Travis Kelce will be playing tight end during the game. Cook was also spotted having a meal with former Miami Dolphins player Odell Beckham Jr. at Domilise's, reports 9to5Mac.
Apple users can watch the game for free in 4K on any recent Apple computer, phone, iPad, or Apple Vision Pro, as well as through the Apple TV device. Charles Martin is a Contributing Editor for AppleInsider with over a decade of experience covering Apple, and produces the AppleInsider Daily podcast. He is a writer, performer, podcaster, and broadcaster, specializin... Starlink satellites now work with iPhone, but the change has caused confusion and concern. Here's what the feature means, how it works, and how you can disable it if you so choose.
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