Dragons' Den viewers left 'blubbing' after brothers raised by a single parent in a council house secured £90,000 investment following 'tear-jerking' pitch

Dragons' Den viewers were left 'blubbing' after an emotional business pitch from two brothers on the show yesterday evening. Brendon and Jaydon Manders from Birmingham asked judges on the BBC show for £90,000 in exchange for a 20 per cent stake of their BBQ sauce and seasonings company, LumberjAxe.

The pitch proved emotional for the brothers, with Bredon, 31, breaking down in tears when sharing his family history to judges Touker Suleyman, Deborah Meaden, Steven Bartlett, Peter Jones, Sara Davies, and Emma Grede. 'We're from a single parent background, there's actually two other siblings in our family, so our mum raised us on her own,' Brendon said.

The older brother broke down in tears, leading 21-year-old Jaydon to continue the explanation, saying: 'Our mother raised us on her own, so we come from a council house background, she's a healthcare assistant. 'She worked her hardest, we've always had nice Christmases and nice birthdays. The work ethic in our family is ''go out there and get it''. We've got such a good work ethic and determination'.

Guest dragon Emma, who was raised by a single mother, related to the brother's familial situation, leading her to invest in LumberjAxe, which is stocked in 60 garden centres, farm shops, and butcheries across the UK. The pitch was equally moving for viewers, with one writing on X: 'Totally blubbing @BBCDragonsDen. Those boys are just adorable, well done Emma, just brilliant!'.

Dragons' Den viewers were left 'totally blubbing' after watching brothers Brendon and Jaydon Manders (pictured) from Birmingham pitch their BBQ sauce and seasonings business on the BBC show. The brothers devised the business plan during the pandemic to raise funds for Brendon's pilot license.

Brendon explained: 'LumberjAxe started in 2020 with three simple things, a brotherly bond, £100 each, and the drive and determination to work tirelessly to grow the business.'. Jaydon added: 'Being brothers in business definitely comes with its challenges, but...  a lot more strengths, we know each other inside out and I think that's the only reason that the business is where it is today'.

At the time of pitching, the business had turned over £70,000 that year and was projected to make £220,000 by the end of the year with a net profit of £33,000. While all judges agreed the pitch was 'brilliant', it was Emma who agreed to meet the brothers £90,000 request, despite seeing 'flaws' in the business.

Emma said: 'This is probably not a space that particularly interests me and gets me up and excited in the morning, and you know what, I look at you two right now and I can find 20 flaws in this business.'. Guest judge Emma Grede invested £90,000 in exchange for a 20 per cent stake of the food business.

The Birmingham-based brothers appeared emotional after securing an investment on Thursday's episode. Emma Grede (pictured) invested in the sauce and seasonings business, despite seeing 'flaws' in its offerings. 'But I think, at the end of the day, sometimes it's not necessarily about whether or not I can see an immediate return in my money, sometimes... you've just got to take a chance, because the people in front of you feel way too familiar.'.

She added: 'I'm trying to stop myself from crying because there's something about you two that makes me caught up. So, I'm going to give you the £90,000... because I believe in the two of you and you deserve somebody who takes a chance in you.'. Brendon broke down in tears after securing the investment, which made for an emotional watch for viewers, with one writing on X: '#DragonsDen if anyone deserves success those two brothers do.

'Amazing back story, ordinary boys from council house single parent who've made good. It has really quite moved me.'. A second added: 'Dragon's Den! How lovely Emma was for LumberjAxe BBQ spices! Happy tears because it's not always about the money. Good luck guys'.

Another wrote: 'Bit of a tearjerker on #DragonsDen. Hope those two lads from #Birmingham absolutely smash it, both for themselves and their mum. 'I don't think I've ever cried watching this, but these last two brothers really pulled on my heart strings,' said a fourth.

It comes after Dragons' Den viewers were left furious after the episode, accusing guest judge Emma of 'belitting' a young female entrepreneur's business proposition. Viewers took to X to share their thoughts on the Dragons' Den pitch, with many finding it an emotional watch.

Nitya Dintakurti, who lives in London and is from India, went on the BBC show in the hopes of securing £100,000 for her menopausal cooling device. Her product, the Coolzen, was pitched as a wearable cooling device designed to provide instant relief from hot flushes.

Having graduated with a degree in biomedical engineering from Kings College London, Nitya was convinced her innovative product for women could be a hit - but sadly failed to score an investment from any of the five dragons. The young entrepreneur, 23, who had graduated university just three years prior, had hoped to secure the money in return for 2.5 per cent of the corporation.