All Meghan Markle's references to her pre-royal lifestyle blog The Tig as she reveals new mood board for As Ever

All Meghan Markle's references to her pre-royal lifestyle blog The Tig as she reveals new mood board for As Ever
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All Meghan Markle's references to her pre-royal lifestyle blog The Tig as she reveals new mood board for As Ever
Published: Feb, 21 2025 10:19

Summary at a Glance

The collage, shared on her Instagram, gives a glimpse at what her new luxury lifestyle brand - 'As Ever' - could look like, including images from her years running a previous blog, The Tig.

Meghan Markle harked back to her days running lifestyle blog The Tig as she shared a sweet vision board from 'memory lane to the memories I'm making today'.

Announcing the rebrand, after American Riviera Orchard ran into a slew of trademark-related troubles last year, Meghan hinted at the sacrifices she made for her husband Prince Harry and the Royal Family - including shutting her lifestyle blog, The Tig.

Meghan's longtime friend, Suits director and producer Silver Tree, explained in Harry and Meghan's Netflix docuseries: 'When she first was describing [the blog] to me, she was like, 'It's like your best friend telling you all the fun things you wish you knew about in one place.''.

The Duchess of Sussex, 43, renamed her luxury lifestyle brand 'As Ever' and launched a website earlier this week.

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