How WH Smith became the UK's ultimate stationery  destination in the 1970s - before 'abandoning its heritage' amid fears over future of high street icon

How WH Smith became the UK's ultimate stationery  destination in the 1970s - before 'abandoning its heritage' amid fears over future of high street icon

Share:
How WH Smith became the UK's ultimate stationery  destination in the 1970s - before 'abandoning its heritage' amid fears over future of high street icon
Published: Jan, 26 2025 14:56

It was once a shining beacon of the British high street that served as a one-stop shop for stationery, newspapers, records and literature. But in recent years, WHSmith has tarnished the gleaming reputation it build up in the 1960s-1980s with its near-constant clearance sales and 'overpriced rubbish'.

 [Pictured: Richard Dimbleby filming for French television at the WHSmith stall at Victoria Station in March 1956]
Image Credit: Mail Online [Pictured: Richard Dimbleby filming for French television at the WHSmith stall at Victoria Station in March 1956]

And now, after struggling to keep up with changing consumer habits for the past 15 years, the once beloved chain is at risk of disappearing from the UK entirely. In a statement yesterday, the British retailer - which was founded in 1792 in London - confirmed that it is in talks to potentially sell its 520 high street stores.

 [Pictured: WHSmith's bookstall at Waterloo Station in London in 1960. In 1792, Henry Walton Smith opened a newsagent on Little Grosvenor Street in London with his wife Anna]
Image Credit: Mail Online [Pictured: WHSmith's bookstall at Waterloo Station in London in 1960. In 1792, Henry Walton Smith opened a newsagent on Little Grosvenor Street in London with his wife Anna]

The news hasn't been met with much surprise from former customers - who complained how their local stores, which were once famed for their carefully curated selection of upmarket stationery, have looked more like a 'dump' for many years. One X user wrote: 'WHSmith should have gone under before Woolworths. Overpriced and rubbish. It used to be amazing in the 1980s.'.

 [Pictured: The WHSmith store in Huntingdon in 1986, which featured the branding brought in in 1973]
Image Credit: Mail Online [Pictured: The WHSmith store in Huntingdon in 1986, which featured the branding brought in in 1973]

Another added: 'I've not been in a WHSmith for years, ever since they've become more known for their rotten carpet patterns, rather than their ability to sell nicely priced stationery and a nice pen to match.'. 'WHSmith lost its way and tried to do too much,' a third said. 'It's been sad watching it being run down.'.

 [At the height of its popularity, half the British population purchased their newspapers from WHSmith]
Image Credit: Mail Online [At the height of its popularity, half the British population purchased their newspapers from WHSmith]

Share:

More for You

Top Followed