John Lewis saw searches for leopard print, sequin dresses and blusher surge thanks to Taylor Swift, Sabrina Carpenter and Charli XCX
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They dominated the charts for months, and the evidence was plain to see last week when Spotify wrapped was released - but the 2024 pop princesses also appear to have taken a hold over our wardrobes too. According to the John Lewis Shop Live Look Product Report, the beauty and fashion trends of 2024 were marked by the signature looks of some of the biggest charting female artists.
Fans of Taylor Swift, Sabrina Carpenter and Charli XCX paid homage to the musicians' work by replicating their trademark style staples. Demand for sequin dresses exploded during the UK leg of Taylor Swift's Eras tour with searches shooting up by 357 per cent.
Meanwhile, bold blushes splashed back onto our faces this year thanks for the apple red cheeks of Sabrina Carpenter. And Charli XCX's hold over the glamorous shoulders of party-mad Brat fans proved as powerful as ever with a 173 per cent rise in searches to leopard print.
She stole the hearts of Gen Z with her party packed album, full of hedonistic anthems and rave-worthy tracks. . Wearing scarcely more than a 'white vest top with no bra', the pop princess encouraged her fans to go fourth and party, inspiring a new wave of glamorous fashion.
As colder temperatures descended, Charli declared it was 'Brat autumn', snuggling up into a plush leopard print coat. The Guess singer was pictured modelling for H&M's A/W 2024 Campaign, sporting a deliciously soft coat in leopard print. And fans took note. Searches for leopard print blouses on JohnLewis.com rose a whopping 173 per cent as compared to previous 12 months.