Notre Dame and Ohio State fans have had to endure unprecedented travel demands throughout college football’s first 12-team playoff to reach Monday night’s national championship game. It would have been reasonable to worry that the prolonged postseason would have exhausted fans' spending money before the final costs of reaching the championship game at Mercedes-Benz Stadium.
Instead, the first 12-team playoff has only fed ticket prices for the sellout. Ticket resale sites report prices start at about $1,800 and average as much as $2,500 for the championship game. “We definitely expected demand to be up,” StubHub spokesperson Joseph Bocanegra said Thursday. “But I definitely don’t think we were expecting demand to be as big as it has been.”.
Bocanegra said the average ticket price for the game on his site is $2,500, compared with an average of $1,800 for last year's matchup between Michigan and Washington in Houston. “It's on track to be our best selling CFP national championship game in StubHub history,” Bocanegra said. “It’s actually already surpassed the final sales of every national championship game on StubHub.”.
Vivid Seats, another ticket marketplace, reports the game is its “hottest college football ticket” since 2009, with an an average price of $2,269 and the least expensive at $1,452. Ohio has lead in sales. Approximately 17% of sales on StubHub have come from the state of Ohio, according to Bocanegra, making it the runaway leader among states. He said Illinois was second at 6%, followed by Indiana at 4%.
