Real American Beer’s branding is set to feature as WWE’s Monday Night Raw deubts on Netflix. WWE has announced a “multi-year” partnership with Hulk Hogan’s beer brand as it prepares to move its flagship program to Netflix. Despite himself abstaining from alcohol and a crowded brewing market, the 71-year-old Hall of Famer entered the ring in the summer after co-founding Real American Beer.
![[Hogan, picured at President-elect Donald Trump’s Madison Square Garden rally in October, said he’s ‘thrilled’ with the partnership]](https://static.independent.co.uk/2024/10/28/11/SEI227447255.jpg)
Hogan, whose real name is Terry Bollea, has now signed a deal with WWE for the brand to feature on its signature show Monday Night Raw– which is set to debut its first live episode on the streaming giant Netflix on Monday evening. “Well, let me tell you something brother! From the first time I stepped into the ring, I’ve always fought for something bigger than myself,” Hogan said in a statement released by the WWE on Monday morning.
“I’m thrilled to bring Real American Beer into the ring with WWE. Together, we’re bringing that pride to America, one beer, one match at a time, brother!”. WWE will take a minority stake in Real American Beer, according to the statement. The brand’s logo is set to feature on ring mat corners during every episode of Raw, along with other key assets, it added.
“We are excited to unlock a new partnership category and to showcase Real American Beer in front of Netflix’s global audience,” said Grant Norris-Jones, executive vice president for WWE’s parent company TKO. Despite WWE hailing the 4.2 percent, American-style light larger as one of the fastest-growing light beer brands, Real American Beer is currently only available in 20 of the 50 states.
