Beyoncé’s Cowboy Carter hat is from this Texas brand – and we’ve found similar styles ahead of UK tour
Beyoncé’s Cowboy Carter hat is from this Texas brand – and we’ve found similar styles ahead of UK tour
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The artist finally secured the best album award for her country record at the Grammys. At the 2024 Grammys, Beyoncé debuted a genre change. Styling a white cowboy hat with a custom Louis Vuitton leather studded skirt suit, the singer’s Western-inspired outfit nodded to her hotly anticipated record, Cowboy Carter. Fast forward one year and the star won her first-ever best album accolade at the 2025 ceremony.
Officially the most-awarded artist in Grammy’s history, Beyoncé now has 35 trophies under her belt. Cowboy Carter was also named best country album, while the track “II Most Wanted”, a duet with Miley Cyrus, won best country duo/group performance. The esteemed album is the second part of a trilogy that began with Renaissance in 2022. Exploring American musical traditions while drawing awareness to Black contributions, the first act was rooted in house music and club styles, while the second instalment saw Beyoncé reclaim country music, a genre she has said she didn’t feel welcomed in owing to her race.
On the album’s now-iconic cover, Beyoncé is on a horse, holding an American flag, draped in US flag apparel and wearing a cowboy hat atop her head. The singer isn’t putting down her reins any time soon, announcing a Cowboy Carter stadium tour in the US, UK and France fresh from her Grammy win. Just like Taylor Swift’s Era’s tour required sequins, feather bowers and Western boots, cowboy hats are set to be ubiquitous at Beyoncé’s 2025 tour. Whether you’re after the classic white hat worn on the record cover or a more affordable alternative, we’ve rounded up the best styles to shop ahead of the Cowboy Carter tour. Yee-haw.
For trend-led Western attire, the Beehive should make a beeline for Free People. The label’s cream cowboy hats are designed with all the classic features, from the cattleman crease crown and upturned brim to the interior ribbon adjuster for the perfect fit. As well as the cream, it’s available in taupe and black. Amazon can always be relied on for eleventh-hour, budget buys. This white cowboy hat gives the Cowboy Carter look at a fraction of the cost, setting you back just £10. Characterised by an upturned brim and tall crown, the hat is complete with an adjustable chin strap.
