Fox projects the Super Bowl averaged a record 126 million U.S. viewers Fox Sports is projecting a Super Bowl record average audience of 126 million U.S. viewers across television and streaming platforms for Philadelphia's 40-22 victory over Kansas City on Sunday night.
It was the third straight year the Super Bowl averaged more than 100 million viewers after a period where four of the five games before 2023 had fallen short of that number because of cord-cutting.
The early data projects 14.5 million watched on streaming platforms, including 13.6 million on Tubi, where the game was available for free.
Trump was the first sitting president to attend a Super Bowl, while Swift’s romance with Chiefs tight end Travis Kelce continues to keep the pop superstar's fans interested in the NFL.
That included 95.2 million for the 2021 Super Bowl between Tampa Bay and Kansas City, which was the game’s lowest TV-only average since 2007.
