From pillow spray to the high street’s best socks: the products you loved most in 2024 – and what they say about you

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From pillow spray to the high street’s best socks: the products you loved most in 2024 – and what they say about you
Author: Jane Hoskyn
Published: Dec, 30 2024 10:18

In this week’s newsletter: this year’s bestsellers; tried-and-tested waterproof jackets; and heated throws for a cosy January.

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Will 2024 really be remembered for brat, brain rot and AI-generated slop? Judging by the Filter recommendations you loved the most, it’s actually been the year of heated blankets, book lights and big coats. An altogether more cuddly vibe.

It makes perfect sense. When times are toxic, you reach for comfort. You’ve already had your fill of Trump, Musk and Baby Reindeer – not to mention rain, rising bills and the relentless horror of global news – so you’re craving a psychological detox. Finding joy in autumn’s best beauty buys and money-saving products that make life easier is a way of giving your mood a hug.

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