How much was Beyoncé paid to perform Netflix’s NFL Christmas Day halftime show?

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How much was Beyoncé paid to perform Netflix’s NFL Christmas Day halftime show?
Author: Inga Parkel
Published: Dec, 26 2024 00:29

Pop star’s performance was reportedly part of a three-project deal she signed with the streaming giant back in 2019. Taking the stage during the halftime period in the second game of the night, between the Houston Texans and the Baltimore Ravens, Beyoncé tore up the field alongside an ensemble of backup dancers — featuring her eldest daughter, Blue Ivy Carter — and a marching band. She was also joined by Post Malone and Shaboozey, both of whom feature on the record, to deliver respective, jaw-dropping performances of “Levii’s Jeans” and “Sweet ★ Honey ★ Buckiin.’”.

In a pre-recorded intro, she rode through the stadium’s tunnels on a white horse while singing “16 Carriages.” After dismounting, she continued with a cover of The Beatles’ “Blackbird” and was joined by singers Tiera Kennedy, Tanner Adell, Reyna Roberts and Brittney Spencer.

The Independent has reached out to Beyoncé’s representative and Netflix for comment. Before the Ravens faced off against the Texans, the Kansas City Chiefs defeated the Pittsburgh Steelers 29-10 to maintain their nearly perfect 2024 record. Both games were live-streamed for the first time on Netflix as part of the streaming giant’s recently signed three-year licensing deal with the NFL to air Christmas Day games. The overall deal was worth an eye-watering $150 million.

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