Iconic bakery chain famed for its cinnamon buns and sourdough loaves to open 40 new locations in UK
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AN ICONIC bakery chain famed for its cinnamon buns and sourdough loaves is set to open 40 new locations in the UK. The beloved upmarket bakery has soared in popularity over the last few years - and currently has over 150 stores. The new Gail's sites will launch in 2025, CEO Tom Molnar hopes, upping the company's targeted sales to £300 million.
It follows the launch of two new sites in London St Pancras and one in London Bridge station - the first Gail's cafes to be introduced in train stations. Before that, the chain opened its 150th store in Watford in October. Speaking to the Sunday Times, Tom credited the company's rapid high street expansion to cheap real estate.
He said: "There are lots of empty sites on the high street. "You get really attractive deals. That's been really fundamental to us.". However, Tom also admitted that he might have to put prices up on the already luxury coffees and baked goods. This is due to a rise in employer national insurance contributions introduced in the latest Budget - and an increase in the minimum wage, he said.
Gail's is renowned for its bread, which is baked at sites in Hendon, North London, Milton Keynes, St Albans, Manchester and Bath. Its pastries are also a favourite among TikTok users, who frequently post eat-with-me videos featuring the snacks. Several videos have gone viral recently showcasing the impressive array of Gail's snacks that can be enjoyed when you order a Too Good To Go package.