‘It’s not ethical and it’s not medical’: how UK rehab clinics are cashing in on NAD+

‘It’s not ethical and it’s not medical’: how UK rehab clinics are cashing in on NAD+
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‘It’s not ethical and it’s not medical’: how UK rehab clinics are cashing in on NAD+
Author: Shanti Das
Published: Feb, 23 2025 08:00

Summary at a Glance

Sagner, director of the European Society of Preventive Medicine and an unpaid adviser to supplement company Elysium Health, says it makes sense that boosting NAD+ levels might be beneficial, but that despite years of research, there is insufficient evidence to make conclusive claims.

The infusions – which some companies state can reduce withdrawal symptoms and “repair” damaged cells by boosting levels of NAD+ (the active form of nicotinamide adenine dinucleotide) – cost from £370 for a “basic protocol” to £2,800 for a five-session “recovery detox”.

In one case, a businessman who is director of three CQC-regulated clinics advised a reporter posing as the sister of a man needing treatment for alcoholism to pay £5,000 for a ­programme involving ketamine infusions, which could also incorporate NAD+.

The Medicines and Healthcare products Regulatory Agency (MHRA) said it had taken action against seven clinics offering NAD+ for medicinal purposes, requiring them to remove treatment claims.

While clinics promote anecdotal success stories, and some animal studies have suggested a role in NAD+ in craving and drug reward systems, it is far from being proven as a treatment for humans, says Sumnall.

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