Lord's iconic media centre to be rebranded after venue pens record-breaking sponsorship deal with Barclays ahead of busy 2025 schedule

Lord's iconic media centre to be rebranded after venue pens record-breaking sponsorship deal with Barclays ahead of busy 2025 schedule

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Lord's iconic media centre to be rebranded after venue pens record-breaking sponsorship deal with Barclays ahead of busy 2025 schedule
Published: Jan, 27 2025 10:48

The iconic media centre at Lord's is to be rebranded after the Home of Cricket signed a record-breaking new sponsorship deal with Barclays. Since opening in 1999, the unique design has won eight architectural awards and is now regarded as one of the most recognisable buildings in British sport.

 [The unique design has won eight architectural awards and is now regarded as one of the most recognisable buildings in British sport]
Image Credit: Mail Online [The unique design has won eight architectural awards and is now regarded as one of the most recognisable buildings in British sport]

But courtesy of a deal struck by the MCC, owners of the historic ground situated in St John's Wood, London, the facility will now be known as the Barclays Media Centre after the bank became the new principal partner of Lord's. The new multi-year partnership was announced on Monday as Lord's prepares to host more international cricket than any other UK ground this year, plus its first ever women's Test Match in 2026.

 [Barclays will help Lord's create accessible and inclusive cricket for 10,000 young people]
Image Credit: Mail Online [Barclays will help Lord's create accessible and inclusive cricket for 10,000 young people]

The Media Centre celebrated its 25th-anniversary last year after hosting the opening day of the second Test match between England and Sri Lanka. The 5.8million building's first taste of action was the same fixture, but this time as part of the 1999 ICC Cricket World Cup.

 [The media centre celebrated its 25th anniversary during last year's summer during the second Test between England and Sri Lanka]
Image Credit: Mail Online [The media centre celebrated its 25th anniversary during last year's summer during the second Test between England and Sri Lanka]

The iconic media centre at Lord's is to be rebranded after the venue penned a record-breaking deal with Barclays. The unique design has won eight architectural awards and is now regarded as one of the most recognisable buildings in British sport. Barclays will help Lord's create accessible and inclusive cricket for 10,000 young people.

 [Four international fixtures will be held at Lord's in 2025, more than any other UK venue]
Image Credit: Mail Online [Four international fixtures will be held at Lord's in 2025, more than any other UK venue]

The structure of the centre was groundbreaking for its time, being the first all-aluminium, semi-monocoque building in the world. It was built and fitted out in two boatyards in England and Holland, and designed by the late avant-garde Czech architect, Jan Kaplický.

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