Major supermarket retailer to launch bargain bridal range for the first time with gowns selling for just £24

Major supermarket retailer to launch bargain bridal range for the first time with gowns selling for just £24
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Major supermarket retailer to launch bargain bridal range for the first time with gowns selling for just £24
Author: Clemmie Fieldsend
Published: Feb, 19 2025 12:24

Summary at a Glance

Add into the mix their recent collaboration with fashion designer Roksanda, celebrating 40 years of London Fashion Week, which is full of the designer's signature colour blocking dresses, oversized Borg fleeces and bold stripe co-ords, it is easy to see why the brand is on fire!.

The stylish collection will feature four different styles of dresses with elegant detailing such as chiffon sleeves, silky satin textures and gorgeous colour ways including navy, pale pink and sage.

SUPERMARKET fashion brand George at Asda is launching a bridal range.

In the UK, bridesmaid dresses cost anything from £80 – £500, so wedding planners will be thrilled to learn that the George at Asda range will cost between just £24 and £32.

The leopard puffer was accidentally released too early as it was apart of former Sun fashion editor, Erica Davies, second edit with the supermarket retailer.

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