Martin Lewis reveals the best firms to haggle with and you could cut your bills by £100s a year
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MARTIN Lewis' MoneySavingExpert website has revealed the best firms to haggle with in 2025. The consumer website unveiled its top 10 list in its latest newsletter - and households could save £100s on their bills. The method involves speaking to customer service staff when renewing a contract to see if you can get a lower price than offered.
![[Martin Lewis, financial journalist, speaking.]](https://www.thesun.co.uk/wp-content/uploads/2025/01/2019-money-saving-experts-martin-865869255.jpg?strip=all&w=960)
Virgin Media came out top of the list with customers having an 84% success rate at haggling down prices on broadband and TV deals. In second was AA for breakdown cover - 83% of people who tried to barter prices down managed to. RAC and AA came in third and fourth with 83% of customers haggling on breakdown cover, car and home insurance successful.
![[Illustration of top 10 firms to haggle with in 2025, ranked by success rate.]](https://www.thesun.co.uk/wp-content/uploads/2025/01/RB-22-01-FIRMS-HAGGLE.jpg?strip=all&w=960)
Then followed Policy Expert for car and home insurance, with a 79% success rate, TalkTalk for broadband and TV with a 76% success rate and Hastings on car and home insurance with a 75% success rate. NOW TV, Sky Mobile and Green Flag came in eighth, ninth and tenth on broadband, TV, mobile and breakdown cover.
Customers haggling with these firms had 75%, 74% and 73% success rates, respectively. Martin said in the newsletter: "When you're at or past the end of your contract, you're holstering a huge weapon… loyalty - make 'em pay for it.". If you're thinking about haggling on your next broadband, TV, breakdown or insurance deal, there is a method to it.
