M&S unveils glittering festive advert to tell the story of Christmas 'through a child's eyes' - featuring Britain's Got Talent star and sensational dance number
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Marks & Spencer have unveiled their glittering Christmas advert for 2024 - featuring a Britain's Got Talent star and sensational dance number. The British supermarket has already released an advert for food featuring the return of Dawn French's fairy from last year - and has now showcased offerings for clothing and home.
The 90-second advert, which features Skylar Blu from season 15 of Britain's Got Talent, aims to tell the story of Christmas 'through a child's eyes'. It shows Skylar bringing her family together in unexpected ways, and bringing the festive spirit into their home - all to the catchy backing track of 'I Believe In Miracles' by the Jackson Sisters.
At the start of the video, 10-year-old Skylar looks subdued as she sits among her family, with no prospect of snow. Marks & Spencer have unveiled their glittering Christmas advert for 2024 - featuring Britain's Got Talent star Skylar Blu. The 90-second advert aims to tell the story of Christmas 'through a child's eyes'.
After spotting a snow globe across the room and picking it up, something magical starts to happen as hundreds of baubles come cascading down the stairs. The magic continues as she continues to turn it - and her entire home seems to become the snow globe, moving upside down.
Her family manage to defy gravity while performing a sensational dance number in the moving house, with snow whirling around the room after all. By the end, everyone embodies the same infectious energy as the young girl, and, with her family they are having the time of their lives. The story ends with the title: 'Christmas Starts Here'.