Popular beer brand to file for administration leaving drinkers gutted
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CRAFT beer fans have shared their devastation after a popular brewery in Huddersfield announced its intent to appoint administrators. Magic Rock Brewery, the maker of IPAs such as Cannonball and Magic Haze, has reportedly hired lawyers from Fladgate to help oversee the process.
![[The maker of Magic Haze has hired lawyers to help oversee the process]](https://www.thesun.co.uk/wp-content/uploads/2025/01/msemail_beer44JPG-JS962359609.jpg?strip=all&w=608)
Usually, a notice of intention to appoint administrators helps troubled businesses explore rescue options or protect them from creditors' demands. This process can offer some breathing space for troubled firms but it also means the firm is still at risk of collapse.
Administration is when all control of a company is passed to an appointed licensed insolvency practitioner. It doesn’t necessarily mean the end of the business. Instead, administrators will try to help a company find ways to repay debts or solve its cash flow problems.
It follows an announcement last October by Magic Rock's parent group In Good Company that it would put its sister brewery Fourpure into liquidation. At the time the firm blamed market pressure in the drinks and hospitality industries for the closure, having already closed its taproom in London a few months prior.
In Good Company, which owns a number of craft beer brands, acquired Magic Rock in 2022. It was previously owned by Lion, an Australian food and drink firm, and originally founded by Huddersfield businessman Richard Burhouse in 2012. Magic Rock operates two taprooms around the Huddersfield area and a range of its craft beers have been stocked in supermarkets such as Asda, Tesco and Ocado.
