Prime Video's use of AI, Next Gen Stats on NFL games is helping viewers understand the game better The Los Angeles Rams defense appeared to be content to drop back in coverage and prevent San Francisco’s Brock Purdy from completing a Hail Mary on the final play of their Thursday night game on Dec. 12.
As Prime Video wraps up its third season doing NFL games with an AFC wild-card matchup between the Pittsburgh Steelers and Baltimore Ravens on Saturday night, the “Prime Vision” feed and use of Artificial Intelligence (AI) in the broadcasts continue to change the way football fans are able to analyze and understand the game.
Besides the Rams celebrating, Prime Video’s “Prime Vision with Next Gen Stats” production crew were exchanging high fives.
Prime Video senior coordinating producer Alex Strand said one of the guiding tenants in the streamer’s NFL coverage has been trying to simplify the complex strategies that happen during games.
Someone who might not know the game as well might see the red circle and say, ‘Look here, something might happen,’ and they see the corner blitz, and it’s amazing.”.