A ‘game-changing’ new supermarket is launching in UK — here’s everything we know
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The UK isn’t short of supermarkets, with consumers able to pick from high-end options like Waitrose, nab bargains at budget retailers such as Aldi or Lidl, and shop everything in between. But a new player is about to throw their hat into the ring, and it’s been hailed as a ‘game-changing’ concept.
British rap duo Casyo Valentine Johnson and Karl Dominic Wilson – better known as Krept & Konan – are launching a brand new inclusive supermarket called Saveways, which will be tailored to the needs of Black, Asian and ethnic communities. The wholesale supermarket, which cost over £1million to get off the ground, will open in their hometown of Croydon in February and will sell a diverse range of items, including world foods, premium halal produce, ethnic hair and beauty products, as well as offering an onsite multi-faith prayer room.
While it’s not exactly a first for a UK supermarket, the heartwarming consideration is still fairly unique as the majority of stores don’t allow space for a sacred space. Speaking to Metro, Casyo says as soon as he heard the pitch, he was immediately onboard.
‘We were like, we get it, let’s do it,’ he chuckles, explaining they wanted to bring together ‘everything the community needs for the first time, under one roof’. ‘It just made so much sense for the community convenience, down to even, job hiring and making jobs available in the community,’ he says.