Anger as Cadbury Creme egg packs SHRINK but price remains the same
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CADBURY has shrunk the number of Creme Eggs in its larger multipacks while the price has risen - leading to the cost of each egg doubling. Last year the choc-maker made 10-packs of Creme Eggs, which sold for £3 in Tesco with a Clubcard, or £4.95 full price, but the new eight-packs are £5.50, or £4.75 with a Clubcard.
![[BXR7WT Cadburys creme chocolate easter eggs]](https://www.thesun.co.uk/wp-content/uploads/2025/01/BXR7WTjpg-JS883568959.jpg?strip=all&w=960)
It means that with a loyalty card each egg now costs 59p when bought in the packs, rather than last year’s promotional price of 30p. A singular Creme Egg bought on its own currently costs 75p in Asda. The change to eight-packs was spotted by a user on hotukdeals.com, who said: “The prices are ridiculous… shrinkflation”.
Others remembered when the smaller multipacks used to have six rather than five eggs, a change that happened in 2015. Cadbury owner Mondelez International said it was facing higher prices across its supply chain and only make make changes to product sizes as a “last resort”.
In another Easter-related shock, Cadbury Mini Eggs fans were astonished this month to find the cost of a small bag has risen by over a third since last year. Dan Coatsworth, analyst at investment firm AJ Bell investment, said: “Cocoa prices have gone up by 132 per cent over the past 12 months to $10,642 per tonne. Over two years, they’ve more than quadrupled in price.
“Once a cheap treat, Creme Eggs are now costing a pretty penny. Shoppers are watching their spending and impulse buys like chocolate are now more considered purchases. “Clearly, that’s bad news for a chocolate maker like Mondelez who has made a packet from shoppers popping its products into their basket as they browse the aisles.”.
