‘Britain is expensive, run down and prejudiced’: The ad campaign aimed at driving away Albanian migrants

‘Britain is expensive, run down and prejudiced’: The ad campaign aimed at driving away Albanian migrants
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‘Britain is expensive, run down and prejudiced’: The ad campaign aimed at driving away Albanian migrants
Author: Kate Devlin
Published: Feb, 15 2025 12:45

Summary at a Glance

Titled “Stories from Britain”, they also contain Albanian refugees complaining about the cost of living in Britain and the prejudice they face, as part of a £3.75m-a-year project funded by the Foreign Office.

Social media videos show shops covered in graffiti and migrants complaining about Brexit, discrimination and the cost of living.

Daniel Sohege, of human rights policy consultancy Stand For All, said: "Campaigns to deter people coming to the UK are not new, and each time they have proven to be a costly failure.

A government spokesperson said: "This account is not run by the UK government and the views it promotes are from individuals from the Albanian diaspora and those who have returned to Albania.

William Yarwood of the Taxpayers' Alliance, said: "Taxpayers will be seriously concerned to see their hard-earned cash being spent on a secretive PR campaign that talks Britain down.”.

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