Doritos teases major change to crisps for first time in 61 years
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If you’re a fan of Doritos, you might be interested to discover that the iconic crisps could soon be undergoing a big change for the very first time. That’s because the brand is currently experimenting with a very different shape, and they’ve even shared a look at a potential prototype for the UK.
Since 1964 when the crisps first debuted in Southern California in the US, they’ve been made in an iconic triangular shape. They were the first tortilla chip sold nationally in the States rolling out across the whole of America two years later in 1966, before finally coming across the pond to the UK in 1994.
While there have been various new flavours and tweaks to the product over the last 61 years, with 3D versions and various ‘Doritos mixes’ being sold, the shape of the crisps has pretty much remained the same. But all that might be about to change, and we could be seeing square-shaped Doritos hitting supermarket shelves very soon – if a recent social media post is anything to go by.
The @DoritosUK account shared an image of a square-shaped crisp on Instagram, teasing their followers with a message that simply read: ‘The shape of things to come.’. While hundreds of people have liked the post, some fans in the comments weren’t sure what to make of the change, asking if it was an April Fool’s joke.
A user known as @originaldownside posted: ‘This ain’t April 1st, come on…’ As @rx_7om said: ‘April 1st already?’. However, others had stronger feelings on the matter, with @pierre.tapon proclaiming: ‘Doritos without a triangle aren’t Doritos.’ Similarly, @bruna_illustra added: ‘Don’t mess with my triangle.’.