Intel throws shade at Arm PCs, claiming retailers get a ‘large percentage’ of devices returned – but Qualcomm is quick to strike back
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Return rates are ‘within industry norms’ Qualcomm assures us. When you purchase through links on our site, we may earn an affiliate commission. Here’s how it works. It’s all kicking off between Intel and Qualcomm of late, as one of the new interim co-CEOs of Team Blue has taken a pointed swipe at Snapdragon-powered Copilot+ PCs. As you might imagine, Qualcomm was quick to return fire – and in no uncertain terms.
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Windows Central reports that this started with Intel’s Michelle Johnston Holthaus, who currently helms Intel along with co-CEO David Zinsner, following Pat Gelsinger’s sudden departure. Holthaus observed that Arm-based PCs, which are a major part of Microsoft’s drive with Copilot+ laptops, powered by Qualcomm Snapdragon X chips, might not be all that popular: “If you look at the return rate for Arm PCs, you go talk to any retailer, their number one concern is, ‘Wow, I get a large percentage of these back,’ because you go to set them up, and the things that we just expect don’t work.”.
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So, the claim here is not that Arm PCs are less reliable on the hardware front, but that software compatibility is the main sticking point, and reason why some buyers are returning their devices. Qualcomm then issued a statement in reply to this, published by CRN, which read: “Our devices continue to have greater than 4+ stars across consumer reviews and our products have received numerous accolades across the industry including awards from Fast Company, TechRadar, and many consumer publications. Our device return rates are within industry norm.”.
