Meghan renames lifestyle brand ‘As Ever’ and debuts new image of daughter

Meghan renames lifestyle brand ‘As Ever’ and debuts new image of daughter
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Meghan renames lifestyle brand ‘As Ever’ and debuts new image of daughter
Author: Tony Jones
Published: Feb, 18 2025 11:59

Summary at a Glance

In a video uploaded to her Instagram account, Meghan revealed that Netflix is not only the streaming platform for her forthcoming series With Love, Meghan, but a partner in her business which had been called American Riviera Orchard.

A trademark application filed in February last year shows the company wishes to offer downloadable and printed recipe books, table wear, textiles, and jams and marmalades and the duchess said she secured the new name in 2022.

At the start of the video the Duke of Sussex can be heard in the background saying “It’s recording” before his wife tells her followers: “In two weeks, my show is coming out, which I’m so excited for, and also my business, which I think there’s been a lot of curiosity about.

The new website for the venture features a picture of the duchess and her three-year-old daughter photographed from a distance, walking hand-in-hand across a sunny lawn with palm trees in the background.

The Duchess of Sussex has renamed her lifestyle brand “As Ever” and posted a rare image of her young daughter Lillibet.

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