Netflix raising prices in US and other countries after topping 300m subscribers
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Netflix has said it will be raising prices in the US and other countries after reporting record-high earnings and attracting 19 million more subscribers in recent months. The streaming giant hosted the Jake Paul vs Mike Tyson boxing match in November which it said became the most-streamed sporting event in history.
But it revealed it was going to be raising prices across most plans in the US, Canada, Portugal and Argentina. Netflix has proved its success is not waning – it is going from strength to strength and continues to be king of the streaming platforms. In the US, the cheapest monthly plan with adverts will increase by one US dollar to 7.99 US dollars (£6.46).
Netflix told investors that it will “occasionally ask our members to pay a little more so that we can reinvest to further improve” the platform. It did not confirm whether there would be a similar price increase for UK subscribers. The California-based business made 39 billion US dollars (£31.5 billion) in revenues over 2024, up from 33.7 billion US dollars (£27.3 billion) in 2023.
Its operating income soared to 10.4 billion dollars (£8.4 billion), from seven billion dollars (£5.7 billion) the year before, reaching a record high. It ended the year with more than 300 million global subscribers after gaining about 19 million over the final three months of the year.