Panasonic announces its 2025 TV lineup, led by a brighter flagship OLED TV with a new Prime Video Calibrated Mode
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Brightness rules at CES 2025. When you purchase through links on our site, we may earn an affiliate commission. Here’s how it works. Panasonic has revealed its 2025 TV lineup at CES 2025. The reveal consists of three TVs – the flagship Z95B, the W95B mini-LED, and the W70B, a more entry-level LED TV. There is currently no pricing info or release dates for these models.
The Panasonic Z95B, successor to the Panasonic Z95A, one of 2024's best OLED TVs, is the flagship set in the 2025 lineup. It will use a new 'Primary RGB Tandem Panel' instead of the micro-lens array (MLA) OLED panel used in its predecessor, which Panasonic says will result in higher brightness, better detail and greater color volume.
The Panasonic W95B will have an improved mini-LED panel with up to 2.5x more dimming zones compared to last year's W95A, which will result in improved contrast and better black levels. The entry-level Panasonic LED series will support HDR10+ (decode only), HDR10 and HLG formats and will have a slim-bezel design.
All three sets use Fire TV as their smart TV platform. Both the Z95B and W95B will feature a new Prime Video Calibrated Mode, a picture mode optimized for watching Amazon Prime Video content, as well as Calman and ISF calibration tools to fine-tune picture settings, a first for a Fire TV model. In the US, both the Z95B and W95B will also feature an ATSC 3.0 NEXTGEN TV tuner for broadcast TV.