At CES 2025, Samsung unveiled its latest flagship OLED TV, the Samsung S95F – a successor to what was widely considered the best OLED TV of 2024, the Samsung S95D.
The biggest improvement is in brightness, with Samsung claiming the S95F can hit a peak HDR brightness of 4,000 nits, significantly higher than the 1,868 nits we measured on the S95D, making the S95F the brightest OLED TV yet.
Samsung Display, a Samsung division that supplies QD-OLED panels to Samsung Electronics, claims the new panel used in the S95F can hit up to 4,000 nits of peak HDR brightness, a huge jump from the S95D’s already impressive 1,650 nits.
Samsung’s QD-OLED tech has been a game-changer for OLED TVs, and the S95F OLED pushes it even further, as befits its top-end OLED TV.
The new QD-OLED panel offers enhanced brightness and contrast, Samsung’s NQ4 AI-powered processor brings improved upscaling and HDR tone mapping, and gamers get a refresh rate bump from 144Hz to 165Hz for even smoother motion.
