Water brand Liquid Death reportedly pulls plug on UK sales Canned water brand Liquid Death is pulling out of the UK after failing to make headway, according to reports.
'Despite strong demand and brand awareness growth in our limited international rollout, we are temporarily pausing international efforts since we no longer have production capabilities outside of the US,' a spokesman told The Grocer.
It also faces stiff competition from other water brands like Dash, which uses wonky fruit rejected by supermarkets to flavour sparkling water without sugar and secured £8.7million in funding last summer.
The brand, which launched in Britain two years ago, will pause its international expansion, including in the UK, according to The Grocer.
Dead in the water: Canned water brand closes in the UK.