Why Gianni Infantino's new-look Club World Cup in the USA could turn into FIFA's worst nightmare this summer
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Confetti descends. Music blares. Fireworks shoot off into the New Jersey sky. A bespoke trophy made by Tiffany & Co. (unlockable with a key to make components move) is presented to the winning captain as throngs of fans, sponsors, and a massive global audience watch the victors celebrate.
Somewhere, Gianni Infantino beams: his vision for a global tournament comprising the best club teams in the world is complete - a rousing success earning him plaudits and praise as the Club World Cup's new format goes off without a hitch. That's the dream, at least. The reality could be much more harsh by the time that trophy is held aloft on July 13 of this freshly-minted New Year.
The tournament's draw was held in Miami last month. A video message from President-elect Donald Trump greeted the audience which included the 45th president's daughter, Ivanka, and his son-in-law Jared Kushner - who is believed to have played a role in helping organize this event. Even the couple's son, Theodore, had the honor of drawing the first team in the tournament.
But long before a ball is kicked in anger, a bevy of issues and concerns has sprung up around this tournament. Sponsorships are scant, it took forever for a television rights deal to be agreed, and dynamic pricing is set to make fans pay more than they'd hope for tickets to attend matches.
Issues about money 'promised' to clubs, scheduling issues for some teams, controversy about the inclusion of one particular side, and fears over player safety and health could doom any future edition of this tournament. With only a few months remaining until the Club World Cup kicks off, FIFA has plenty of things to get right - or else a whole lot will go wrong.