Knowing the value of the free advertising to his 88m followers on Instagram, David made sure to flash the waistband of Boss One underwear after he was recently unveiled as the face - and body - of the brand.
Proving he’s still got it, David showed off his chiselled body and impressive tattoo collection and told fans it was a ‘self care Sunday’.
DAVID Beckham sent his fans wild as he served up a steamy Sunday treat while enjoying his luxury home sauna.
And today David proved he’s still getting his money’s worth as he shared a new snap showing him relaxing outside it - covered up in just a skimpy white towel.
David’s latest underwear shoot was revealed last week and saw him strip completely naked for the sexy ad.