How celebs are using their FEET to rake in extra £100k – and Kim Kardashian even keeps up the gig with a broken foot
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SOMEWHERE in Britain right now, a woman is deciding whether to sell pictures of her feet to earn some extra cash amid the cost of living crisis. It might sound bonkers, but the niche side hustle has been gaining traction in recent years, with some women claiming they’re taking home an extra £100,000 a year thanks to it.
![[Kim Kardashian is not shy about getting her bare feet out on Instagram or in public]](https://www.thesun.co.uk/wp-content/uploads/2024/12/www-instagram-com-p-dczlcirspuu-949552055.jpg?strip=all&w=768)
Celebs are also cashing in on the demand for niche feet content, with Lily Allen revealing in July this year that she had set up an OnlyFans account solely to flog pictures of her feet. The demand is driven by an increased awareness of foot fetishes, the most common form of sexual fetishism towards an otherwise unsexual body part.
![[TikTok star-turned-musician Addison Rae has made her feet her USP]](https://www.thesun.co.uk/wp-content/uploads/2024/12/eroteme-ltd-claim-copyright-image-952103232.jpg?strip=all&w=768)
Women can pocket roughly £400 a week (or £1,733 a month) flogging pictures to men who have a fancy for feet, according to the 2023 Foot Fetish Market Research and Alternative Income Reports. And while platforms like OnlyFans and Feet Finder create a direct seller-to-buyer pipeline, some celebs are being sneakier.
![[Kim promoted her new beauty line, SKKN, with a feet-first picture - and it's good for sales, says one body language expert]](https://www.thesun.co.uk/wp-content/uploads/2024/12/kim-kardashian-bare-feet-soft-957180117.jpg?strip=all&w=768)
Kim Kardashian, Addison Rae and Bella Thorne are all using their feet to subtly promote their brands. Feet Finder, a platform dedicated to connecting feet-loving people to those willing to share pictures of their trotters, declared last year that “feet modelling is taking over the advertisement industry”.
![[The 44-year-old rocked a single heel and a boot cast while healing from a broken foot]](https://www.thesun.co.uk/wp-content/uploads/2024/12/3cb6734b-112a-4c25-9be4-f2bad7c5d7e7.jpg?strip=all&w=573)
In short, feet can be used to promote just about anything. “When toe-sucking and foot-licking first became a common treat or dare on shows like Love Island, with male contestants openly boasting about ‘having a thing’ about feet, foot fetishism moved on,” body language expert Judi James tells Fabulous.
![[Kim attended the grand opening of her new flagship SKIMS store on a knee scooter with her left foot on full display]](https://www.thesun.co.uk/wp-content/uploads/2024/12/image_46a602.png?strip=all&w=640)
