I’m a 67-year-old makeup mogul & apply a face of anti-ageing buys in 4 mins, here’s the best eye hack you’ve never tried
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BOBBI Brown is a name well-known by any beauty fanatic. Bobbi Brown Cosmetics is a luxury beauty retailer and educator, whose websites says: "We teach beauty that’s smarter, not harder. "Simple to learn and easy to do, it’s artistry for the everyday—with quick techniques to keep you glowing.".
![[Makeup mogul Bobbi Brown shared her tips for applying a full face of anti-ageing products in minutes (stock image)]](https://www.thesun.co.uk/wp-content/uploads/2024/12/GettyImages-1424265531jpg-JS824743112_5391a1.jpg?strip=all&w=640)
Bobbi sold her self-titled brand to Estee Lauder in 1995 but stayed on as chief creative officer. Four years ago, she launched Jones Road - a makeup range named after a street in the Hamptons. The brand sells simple-to-use products which aim to achieve a 'clean, no-makeup makeup look'.
![[The cosmetics pro showed off before and after images of her handywork on her website (stock image)]](https://www.thesun.co.uk/wp-content/uploads/2024/12/PC-SmokeyEye-HeroImage_@2x-minjpg-JS958554186.jpg?strip=all&w=960)
Jones Road has been hugely popular and seen impressive growth since it's launch - already on track to becoming her second $1 billion company. Speaking about the look, Bobbi said: "The smokey eye is both soft and wearable. "The diffused smokey eye looks great on anyone and on any skin tone.
![[Beauty guru Bobbi Brown explained that a black eye pencil is 'a good switch for evening' (stock image)]](https://www.thesun.co.uk/wp-content/uploads/2024/12/www-bobbibrowncosmetics-com-how-to-958554178.jpg?strip=all&w=960)
"I really want women to not be afraid of a little sparkle and shimmer. "People seem to think mature women shouldn't add any and it's wrong.". The matte eyeshadow costs £24. Picking up a black eye pencil can seem daunting if you don't consider yourself a makeup pro, but Bobbi says: "'Don't be afraid of black eye pencil.
"It can be a little strong for daytime, but it's a good switch for evening.". The beauty guru is well-known for her incredibly speedy application, famously able to apply her own makeup in four minutes. Bobbi said candidly: "I'm 67 years old. I need make-up but I'm also one of those people who is always dashing, always late, always doing a million things, so I require a quick routine.
