Samsung Galaxy S25 phones get Content Credentials support and I couldn't be happier for creators

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Samsung Galaxy S25 phones get Content Credentials support and I couldn't be happier for creators
Author: zac.kelly@futurenet.com (Zachariah Kelly)
Published: Jan, 23 2025 05:31

A huge step forward for photographers and content creators against the surge of AI-generated images. When you purchase through links on our site, we may earn an affiliate commission. Here’s how it works. Most of the attention at Samsung Galaxy Unpacked was obviously being devoted to the new phones – those in the Samsung Galaxy S25 range – but there was something quite important that slipped under the radar, and that’s the adoption of Content Credentials.

 [A person holding a Samsung Galaxy S25 Ultra and its included S Pen, drawing and editing an image.]
Image Credit: TechRadar [A person holding a Samsung Galaxy S25 Ultra and its included S Pen, drawing and editing an image.]

In 2024, the adoption of a standard for marking the creation of imagery and digital content was a hot topic, particularly due to the rise of generative AI and the plague of art theft that ensued to train large language models. Tech companies began adopting their own metadata markers and watermarks to signify AI altering, but a standard for identifying the legitimacy of an image has often been skipped.

 [Zachariah Kelly]
Image Credit: TechRadar [Zachariah Kelly]

One of the front runners for such a standard is Content Credentials, backed by the Content Authenticity Initiative (CAI). The tool is developed by Adobe and the Initiative counts Microsoft, Getty Images and Nvidia as members to name a few. With this announcement, Samsung has joined the Coalition for Content Provenance and Authenticity (C2PA), which unifies the work of the CAI and its Content Credentials standard with Project Origin, another organization combatting misinformation but anchored in a news ecosystem that can verify the authenticity of content.

 ['Circle to Search' on a Galaxy S25 Ultra can now identify a song you sing, hum, or play.]
Image Credit: TechRadar ['Circle to Search' on a Galaxy S25 Ultra can now identify a song you sing, hum, or play.]

“We are excited to share that Samsung will implement #ContentCredentials for AI-generated images on the #GalaxyS25!” the C2PA wrote on LinkedIn. “Samsung has committed to a consequential step in bringing transparency to the digital ecosystem.”.

 [An image of the Samsung Galaxy S25 Ultra from a hands-on event]
Image Credit: TechRadar [An image of the Samsung Galaxy S25 Ultra from a hands-on event]

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