Supermarket with prices so low it ‘feels like you’re looting’ crowned 2024’s cheapest
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Aldi has been crowned the UK’s cheapest supermarket of 2024, after being found to be the most inexpensive for all 12 months on the trot. The bargain supermarket beat out seven of the nation’s other favourites: Lidl, Asda, Morrisons, Ocado, Sainsbury’s, Tesco and Waitrose.
![[A customer leaves an Aldi Stores Ltd. supermarket in Benfleet, UK, on Tuesday, Nov. 26, 2024. UK grocery price inflation edged up in October as British shoppers flocked to supermarkets in the busiest month since the pandemic. Photographer: Chris Ratcliffe/Bloomberg via Getty Images]](https://metro.co.uk/wp-content/uploads/2025/01/SEI_234197878-23e5.jpg?quality=90&strip=all&w=646)
Consumer platform Which? revealed that those who shopped with the German food retailer would saved an average of £393, compared to the most expensive alternative, over the course of the year. This was determined by tracking the cost of 56 household essentials such as Birds Eye Peas, Hovis bread, milk and butter each month, across themajor retailers.
In the final month of 2024, the cost of the items at Aldi was £100.29, but it was a close call. Lidl was hot on its heels with an average cost of £101.48 for the same items, if you include the discounts provided by Lidl Plus. On the opposite end of the scale, Waitrose was found to be an eye-watering £29.54 pricier than Aldi in December – meaning it was the most expensive supermarket in the UK for all 12 months.
The German supermarket has a loyal fanbase with Facebook groups dedicated to special finds and shopping tips, amassing more than half a million members. It’s championed by consumers for it’s prices with many raving about their cheap shops online. On Reddit, one Aldi shopper wrote: ‘I’ve heard Aldi described as one step up from looting. I love Aldi.’.
