What is TikTok’s 75 Hard challenge and could it change your mindset in 2025?
Share:
As we enter another new year, it doesn’t come as a surprise that a TikTok trend for fitness is taking over our algorithms. This year, it’s the ’75 Hard’ challenge’ – with variations such as’ 75 Soft’ and ’75 Medium’ following closely behind.
But what is it and how much could it change your mindset for 2025?. What are the rules for 75 Hard?. The 75 Hard challenge actually isn’t new at all. It was created by entrepreneur Andy Frisella for a book in 2019 and involves committing to a set of rules for 75 consecutive days.
The challenge includes the following daily tasks: performing two 45-minute workouts (one of them must be outdoors), drinking a gallon of water, reading 10 pages of a non-fiction book, following a diet with no ‘cheat meals’, and taking daily progress photos.
Some people also alter it to include no alcohol, daily journaling, or any other habits they want to build upon, or do less of, over the course of the 75 days. Now here’s the tricky part – if any of the tasks are missed on a single day, participants must start over from day one.
Why has it become popular?. The challenge on TikTok has gained millions of views and hashtags like #75Hard, as users document and share their progress daily. Emily Austen, author of Smarter: 10 lessons for a more productive and less-stressed life, says we feel drawn to challenges lke this because of the ‘fresh start effect’.
