Will Jennifer Lopez be able to bounce back from her difficult year? PR experts weigh in amid latest movie flop
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Jennifer Lopez has certainly had a hard year. On top of her extremely public divorce from Ben Affleck, the singer also faced a slew of career blows - from her highly criticized documentary and her album that failed to even make the top 30 to her newest film that completely tanked at the box office.
![[Jennifer had a strong 2023, as she starred in and co-produced the extremely popular Amazon Prime comedy Shotgun Wedding (seen)]](https://i.dailymail.co.uk/1s/2024/12/17/17/93241487-14201661-Jennifer_had_a_strong_2023_as_she_starred_in_and_co_produced_the-a-26_1734456374080.jpg)
In addition, the Jenny From the Block songstress, 55, also canceled what was supposed to be her massive comeback tour. And while she said it was because she wanted to spend time with family, the cancelation came amid reports of low ticket sales. Just last week, she faced an awkward moment when an interviewer made a blunt comment about her age and the changes she has endured as of late, but she vowed that 'the best is yet to come.'.
![[But her momentum came to a screeching halt in early 2024, when she released her new album, This Is Me... Now and it failed to even reach the top 30 on the charts]](https://i.dailymail.co.uk/1s/2024/12/17/17/93241573-14201661-But_her_momentum_came_to_a_screeching_halt_in_early_2024_when_sh-a-25_1734456374000.jpg)
It raises the question: will Jennifer be able to bounce back from the multiple struggles that plagued both her personal and professional life this year?. Now, PR experts have weighed in, and they agreed that it may be more of a 'short-term stumble' than a career-ending year.
![[The album was accompanied by a musical film, called This is Me... Now: A Love Story, as well as a documentary, entitled The Greatest Love Story Never Told]](https://i.dailymail.co.uk/1s/2024/12/17/17/93241557-14201661-The_album_was_accompanied_by_a_musical_film_called_This_is_Me_No-a-31_1734456374650.jpg)
Celebrity PR guru Jon Harris, 56, from Chicago, Illinois, told DailyMail.com exclusively, 'Jennifer Lopez is no stranger to adversity. She’s built her entire career on resilience and reinvention, and I don’t see this moment as an ending - it’s a pivot point.'.
![[In addition, Jennifer co-produced and starred in the sci-fi thriller Atlas (seen) this year, but that movie did not go over well with critics either, who called it her 'worst' movie to date]](https://i.dailymail.co.uk/1s/2024/12/17/17/93241677-14201661-In_addition_Jennifer_co_produced_and_starred_in_the_sci_fi_thril-a-27_1734456374137.jpg)
Take a look back at Jennifer Lopez's hard year - from her career struggles to her heartbreaking split from Ben Affleck. She and Ben are seen together in February. 'She’s proven time and again that setbacks don’t define her - they fuel her ... The truth is, J.Lo’s brand transcends short-term stumbles.
![[Soon after the album and its accompanying movies debuted, Jennifer announced that she would be embarking on her first tour in five years. She's seen performing in 2021]](https://i.dailymail.co.uk/1s/2024/12/17/17/83240947-14201661-Soon_after_the_album_and_its_accompanying_movies_debuted_Jennife-a-28_1734456374178.jpg)
