Kmart sends shoppers running over 'dupe' of popular $1,295 designer item: 'Get the same look for $25'

Australian fashionistas are flocking to Kmart after discovering an affordable dupe of Loewe's cult-favourite Anagram track pants - without the eye-watering $1,295 price tag. The budget retailer is selling a pair of brown Side Stripe Pants for just $25, and shoppers can't believe how closely they resemble the designer version. Both styles feature a relaxed straight-leg fit, an elastic waistband, and a sporty side stripe detail, making them perfect for everything from a casual coffee run to an elevated off-duty look.

Loewe, the beloved Spanish high-end fashion house, has gained a cult following for its effortlessly chic pieces, including the track pants. Made from high-quality jersey with the brand's signature anagram embroidery, they're designed for those who want to blend luxury with comfort. But with inflation and the cost of living crisis tightening Aussie budgets, more shoppers are turning to affordable retailers like Kmart and Target to achieve a designer aesthetic without breaking the bank.

And it's not just about price - it's about accessibility. While Loewe's track pants are crafted from premium polyester and finished with the label's sought-after branding, Kmart's version is made from a blend of recycled polyester and elastane, offering a similar relaxed fit at a fraction of the cost. Australian fashionistas are flocking to Kmart after discovering an affordable dupe for Loewe's cult-favourite Anagram track pants - without the eye-watering $1,295 price tag.

Plus, with pin-tuck details and handy side pockets, the $25 pair doesn't just look good - it's practical, too. Fashion lovers are already styling their bargain buy in countless ways. You can dress them down with a vintage tee and sneakers for an effortless street-style look, or team them with a fitted tank and oversized blazer for a chic take on sports luxe. Whether you're heading to brunch, the airport, or simply running errands, these versatile pants deliver designer vibes without the designer price.

Shoppers have been quick to share their excitement online, with many calling the dupe a 'must-have' and rushing to their nearest Kmart before stocks run out. 'Why spend over $1,000 when you can get the same look for $25?' one savvy shopper posted online. Another said, 'They're comfy, stylish and look just like Loewe - run, don't walk!'. With more Australians seeking affordable alternatives to high-end fashion, it's no surprise that Kmart and Target have become the go-to destinations for designer-inspired looks at budget-friendly prices.

Shoppers are 'obsessed' with the Canvas Bucket Bag ($18) with many saying it 'looks just like' Spanish fashion brand Loewe's Balloon Bag ($3,990). But the pants aren't the only luxury dupe that has drawn the attention of shoppers nationwide. Shoppers have been 'obsessed' with the Kmart Australia Canvas Bucket Bag ($18) with many saying it 'looks just like' Loewe's Balloon Bag ($3,990). Both bags have an off-white canvas base and brown leather detailing and straps.

Shoppers have shared rave reviews about the bag online. 'I actually prefer the Kmart one,' a woman said, while another added: 'Kmart's version looks the best'. Many mums are also choosing Kmart's option for their daughters who are loving the high-end version after seeing the bags go viral on social media. Hundreds of shoppers have shared their awe for the dupe online. 'Gorgeous ... it's exact,' one said.