Blake Lively claims 'smear campaign' caused sales of her haircare and drink brands to plummet by 78 per cent as she seeks 'compensatory damages' in latest Justin Baldoni lawsuit Blake Lively has claimed that Justin Baldoni's alleged smear campaign against her caused her businesses to suffer, as she seeks 'punitive damages' in her latest lawsuit.
She states that her haircare brand, Blake Brown, and her two drinks ranges, Betty Buzz and Betty Booze, both suffered huge losses in sales due to the backlash she received.
He has staunchly denied the allegations (pictured in August)] In the first complaint, she also claimed Baldoni worked to tarnish her reputation with a team including his publicist Jennifer Abel and crisis PR Melissa Nathan, who previously worked with Johnny Depp.
The actress, 37, sued her It Ends With Us co-star and director, 40, last month alleging sexual harassment and fostering a toxic work environment on the set.
The actress, 37, sued her It Ends With Us co-star and director, 40, last month alleging sexual harassment and fostering a toxic work environment on the set .
