Cadbury launches new range of bars based on 12 common scenarios
Cadbury launches new range of bars based on 12 common scenarios
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CADBURY has released a new range of bars which divides up the chocolate based on who does the cooking, books the holidays, and remembers everyone’s birthday. The wrapper of each bar in the new Dairy Milk range is designed to make sharing with others easy by indicating which portion of the treat should be shared with who.
There are 12 relatable scenarios including "who drove" and "who slept" - with the former earning the lion's share of the bar and the latter receiving a more modest amount. Others include "who updates the shared calendar" and "who goes along to things", "who cooked", "who cleaned", and "who ate", and "who chose what to what watch" and "who let them choose what to watch.".
It comes after a study of 2,000 adults by the chocolate brand found Brits carry out an average of eleven helpful tasks for others every single day. Common acts include opening the door for someone else to walk through (61%), doing the washing up (53%), and giving directions to others (44%).
Other frequent good deeds include unnoticed chores such as tidying something up off the floor (44%), driving someone where they need to be (42%), and cooking for others (42%). As many as 80% spend time helping others in small, expected ways - but said they wouldn’t have it any other way, as they like being helpful towards others (85%), it’s part of their nature (84%), and it makes them feel good (52%).
