Google employee reveals last-minute trick to find ‘lowest prices’ on Christmas presents – even if you’re buying in shops
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A GOOGLE employee has shared clever shopping hacks to keep your Christmas costs down. It's easy to accidentally spend over the odds when you're trying to stuff stockings – but there are some ways to shop smarter. Google tracks a vast array of products online, and even has ways of helping you at physical shops too.
![[A Google employee has shared tips and tricks for finding the best prices online and in shops]](https://www.thesun.co.uk/wp-content/uploads/2024/12/google-lens-002.jpg?strip=all&w=939)
The tech giant claims to track a staggering 45 billion product listings across the internet. And Google's Lilian Rincon says that it can "help you maximise savings and minimise stress" over the holidays. The first is the Google Shopping Deals page, which tracks the lowest prices for products on the internet.
![[You can search for the best deals and even track price history with Google Shopping]](https://www.thesun.co.uk/wp-content/uploads/2024/12/google-shopping-002.jpg?strip=all&w=511)
So you'll be able to find price cuts on whatever you're looking for. "Saving money is a top priority for most holiday shoppers," Lilian said. "With the new Google Shopping Deals page, you’ll never have to pay more than the lowest price.". To find it, just go to Google's shopping tab and then click on the big Deals button.
You can also just search "shop deals". Importantly, when you click on a product, you can track its price history. That means you'll be able to see whether you're actually getting a good deal – or if it's worth waiting for a price drop. You can also track prices across retailers to see who's got the lowest offer on any given day.
Of course plenty of us will be heading down to actual shops when we're hunting for Christmas gifts. There are a couple of Google features that can also help you here. For a star, there's a Google Shopping filter called "near me". That'll flag up any potential gifts that are actually in stores near you, so you can head exactly where you need to go – rather than having to traipse around loads of different shops.
