Sex confessions, girl crushes & steamy selfies…how Dua Lipa utilised her sexuality to become £100m powerhouse
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SHE'S super successful, talented and has made a fortune as a result - and Dua Lipa cleverly knows exactly how to utilise her sex appeal to ensure all eyes remain firmly on her as we step into 2025. It's set to be another huge year for the singer, 29, who experts have branded 'the whole package' when it comes to having what it takes to make it in the cut-throat showbiz industry.
![[Dua Lipa in a black sequined two-piece outfit.]](https://www.thesun.co.uk/wp-content/uploads/2025/01/fcbbd22c-193c-4229-b6b6-1331e11a604d.jpg?strip=all&w=747)
And undeniably she's starting this year on a huge high. Not only is she now engaged to actor Callum Turner, but it was also revealed recently that Dua’s personal net worth now comes in at a colossal £100m, with her income rising by £12.2m in one year alone.
![[Dua Lipa and a man embracing.]](https://www.thesun.co.uk/wp-content/uploads/2025/01/dua-lipa-looks-back-incredible-960251027_c9338d.jpg?strip=all&w=960)
It follows a critically acclaimed set at Glastonbury, as well as selling out two dates at Wembley later this year - not bad for a young girl who travelled from war-ravished Kosovo to London on her own at 15 to make a name for herself. Now industry expert Denise Palmer Davies, PR director at Borne Media, believes that life is only going to get better for the sultry hitmaker.
![[Dua Lipa blowing a kiss.]](https://www.thesun.co.uk/wp-content/uploads/2025/01/dua-lipa-taken-instagram-962360407.jpg?strip=all&w=875)
She says: "Dua is the ultimate package: talent, beauty, sex appeal, intellect and authenticity. “She’s not going anywhere. She is ultimately a superstar who will continue to grow across the globe. "Everything she does is intentional and precise, from her musical evolution to her visual presentation.
![[Dua Lipa in a Versace dress by the pool.]](https://www.thesun.co.uk/wp-content/uploads/2025/01/39303477-e543-4a65-b9de-91ec04745e52.jpg?strip=all&w=630)
"This calculated approach has allowed her to straddle the fine line between being sexy and provocative while remaining relatable and family-friendly.". Here we look at the ways in which Dua has carefully curated and continued her rise to stardom, from proudly embracing her looks and sexuality, to starting discussions with her sultry selfies and frank sex confessions….
![[Dua Lipa at the Rock & Roll Hall of Fame Induction 2024.]](https://www.thesun.co.uk/wp-content/uploads/2025/01/2f21ffaa-239e-4c87-ab22-f7f8341898d2.jpg?strip=all&w=484)
