Speaking about the launch, Mathieu Maggi, marketing director Nutella UK & Ireland, said: ‘We’re excited to give Nutella lovers a new way to enjoy the unique taste of Nutella they know and love.
In the retailer’s bakery section you’ll find new Nutella Donuts, which are described as being a soft fluffy ring donut filled with the unmistakable chocolate and hazelnut taste, dusted with sugar on top.
‘Nutella has always been about creating joyful moments and we’re confident that Nutella fans will love sharing the newest addition to our bakery range together.’.
If you love Nutella, you’re going to want to get down to Tesco sharpish as the supermarket has just launched an exclusive product that features the iconic chocolate spread.
Mondelēz International, which owns Cadbury as well as Milka, has joined forced with Lotus Bakeries to develop ‘exciting new products’ and the first is a bar of Dairy Milk chocolate featuring the beloved caramelised biscuit.