After more than a decade, Call Me Maybe by Carly Rae Jepson has been made popular again and this time it's being driven by nostalgia. The hit pop song was released in September 2011, but didn't become a global sensation until a year later, becoming not only the song of summer 2012, but the song of the year. And 13 years later, fans and listeners still know the lyrics of the catchy tune by heart.
The track wasn't just a hit among us ordinary folk, but also Carly Rae's fellow celebrities, who at the time took to YouTube to share their lip-syncs of the song. What started as a simple video of a group of friends hanging out, singing, and dancing to the rhythm of Carly Rae Jepsen quickly became an internet sensation.
At the time of writing, the video has over 85 million views and features Hollywood favourites like Justin Bieber, Selena Gomez, Carlos Pena, Ashley Tisdale, Moises Arias, and many more. As Call Me Maybe became a number one hit, it even inspired A-list stars like Katy Perry to join the trend.
During this time, Selena and Justin were deep into their highly published teenage romance, which made it even more exciting for fans. More than a decade later, we're still looking back fondly on what's being called the "golden era" of pop music, with many reminiscing about an era of close celebrity friendships and minimal online scrutiny.
Many agree that there hasn’t been another video with the same energy since, nor have celebrities gathered in the same way for something so fun and spontaneous. The entertainment industry has undergone many changes over the past decade, with new trends emerging, but one thing is certain, the Call Me Maybe lip-sync video remains an iconic and golden nugget of the early 2010s.
Fans took to X to share their thoughts as they celebrated the 13th anniversary of Call Me Maybe. One wrote: “Wow, what a throwback! That lip-sync battle is pure nostalgic gold! Let’s just say, the early 2010s really knew how to bring the fun!”. Another said: “Such a throwback! Iconic moment from that era!,” with another following: “Nostalgic reminder of pop’s golden era”.
Reflecting on the past, a fourth user commented: “Truly one of those you had to be there moments,” with another user joking: “Feel old.”. Not only did this viral Hollywood meet-up become one of the biggest talking topics at the time, but it also gave Carly Rae Jepsen the push she needed to top the charts and establish herself in the industry. Since then, she has continued to release music, with her latest album, The Loveliest Time, coming out in 2023. However, no matter how much time passes, Call Me Maybe will always remain an iconic anthem.
